Análisis de factibilidad para la importación de materia prima en la empresa Gemastdeplast

Abstract

The reality of international trade is evident today, in Ecuador most products are built from raw materials produced abroad, when analyzing the type of raw material used in the production processes of the company GEMASTDEPLAST Based on customer sales data and interviews with staff and general manager, the wide range of purchasing opportunities abroad is also visualized through wholesale acquisition pages. In turn, this research evaluates the feasibility of purchasing raw materials to produce educational stamps and labels, which are the star product of this company. From the description of the process of obtaining raw materials through import, the feasibility of purchasing is highlighted to improve the quality of the products offered by the GEMASTDEPLAST company or, in turn, the increase in profit thanks to the lower price of the product. raw material, for this purpose the calculation of import costs and costs of logistics and transportation of raw materials has been carried out, from their origin to receipt in the company's warehouse. This would help the company to reduce operational costs, in the future develop greater profitability and improve the quality of the products.