Browsing by Author "Balladares Pérez, Eduardo Luis"

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    La realidad aumentada como herramienta de difusión del Pasillo tradicional en jóvenes de 18 a 25 años de la ciudad de Ambato
    (2019-09) Balladares Pérez, Eduardo Luis; Fabara Sánchez, Fernando Rodrigo
    The present integrative project has the purpose of spreading the Ecuadorian Pasillo by means of augmented reality, since at present the traditional music has been devaluing and losing the general knowledge of young people, a musical identity that has had great importance and influence at the level of the country, such as the Pasillo, this is due to the new musical trends and the lack of importance to disseminate through current technological means. It is also based on the need to know its history, evolution, epochs and most representative composers. A combination of current technology such as augmented reality is proposed in order to spread the traditional Pasillo by the variety of interactive and creative functions at the time of using the application, and strategies are created to be able to advertise it on social media such as YouTube and Facebook, which are the most frequented by young people when listening to music, this to be welcomed in the current context of the target audience. This will create an application with an identity that represents the traditional corridor, which together with 3D models will be informed and disseminate the most representative characteristics, as there will also be links that redirect to a set-list with national themes on YouTube.