Browsing by Author "Rojano Moreta, Myriam Verónica"

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    Diseño de bolsos de moda con piel de conejo, para mujeres de 25 a 35 años producidos por el taller "Carlam's" en la parroquia de Quisapincha
    (Universidad Técnica de Ambato. Facultad de Diseño, Artes y Arquitectura. Carrera de Diseño de Modas., 2018-07) Rojano Moreta, Myriam Verónica; Guamán Llamuca, Carlos Alberto
    Always and throughout the years, handbags have played a very important role in the world of clothing, and all this thanks to its great ability to complement any wardrobe and make it change from simple to complex, from subtle to elaborate, a great current woman's companion. The bag is a fundamental part of every woman who projects security, highlights security and total elegance. The main reason why the following integrative project has been developed with the design theme of a collection of fashion handbags through the application of rabbit fur, for women from 25 to 35 years old in the city of Ambato, has been due to the great needs of Ecuadorian women for innovative and quality bags. The research showed that 77% of the population believe that rabbit skin would be the most innovative in the manufacture of handbags, 93% think that a natural skin is the best option for fashion accessories and 73% decided that the accessories are the best destination for rabbit fur, 49% prefer these accessories with rabbit hair and the remaining 51% do not; 30% is fixed on the quality of products to purchase, 34% on innovation and 34% on functionality, 86% prefer to buy accessories monthly and 4% annually, 35% accompany a bag with their attire formal and 60% prefer to use it casually. 20% buy accessories by catalogs and 78% in stores. The resolution of the problems will lead to the economic growth of Tungurahua, also the creation of sources of employment and foundation of pillars for a good technical production in the branch of leather goods and leather. Finally, this work will offer local women quality handbags, with innovation in materials, exclusive and elegant designs to more than one timely, enterprising, friendly, grouped and easily accessible information for the establishment of new brands in innovative animal skins.