Browsing by Author "Toapanta Pilco, Danna Verónica"
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Item Centro de atención, desarrollo y cuidado integral para niños de 0 a 4 años y niños con discapacidad(Universidad Técnica de Ambato. Facultad de Ciencias Administrativas. Carrera Organización de Empresas, 2018-04) Toapanta Pilco, Danna Verónica; López Miller, Zoila EsperanzaThe present project of entrepreneurship such as the Center for Care, Development and Comprehensive Care "Montessori" is dedicated to the provision of human health and care services in the city of Ambato, its lines of services are physical therapy, visual therapy, sensory therapy , hydrotherapy, occupational therapy, psychology, early stimulation, comprehensive care, directed tasks and other lines of related services, same services that are focused for children from 0 to 4 years old and children with special abilities. The objectives of the entrepreneurship project are to support children with special abilities and their families in development and independence; thus guarantee the quality of life and the social integration of this sector; it also promotes the integral development of regular children, strengthening motor skills and the cognitive area, which is a key part of adulthood in the human being. The entrepreneurship project has the following structure: the approach to the problem, the description of the enterprise, the market study, the technical study, the organizational study, the financial study and each of these walls allows us to identify the profitability of the project. The present undertaking, such as the "Montessori" Center for Attention, Development and Comprehensive Care for children from 0 to 4 years old and children with special abilities, allows us to determine the demand, offer, prices, location and promotion strategies, competition and economic and financial indicators, all these elements will allow us to make decisions and validate the feasibility of the project in the area of integral development.