Browsing by Author "Villarroel Gallo, Raúl Marcelo"

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    Diseño de campaña para impulsar el manejo adecuado de los desechos sólidos, dirigido a los niños del Centro Escolar “Ecuador”.
    (Universidad Técnica de Ambato. Facultad de Diseño, Artes y Arquitectura. Carrera de Diseño Gráfico Publicitario., 2018-01) Villarroel Gallo, Raúl Marcelo; Tibán Perdomo, Galo Álvaro
    Currently, environmental pollution is one of the most important social problems that the world is going through, due to the impact it generates on natural resources and on the health of people. One of the most influential factors attributed to this problem is the inadequate way in which the waste generated by people after consumption is handled, and which a priori, if carried out in a correct way, could be one of the links to generate a long-term solution to the problems posed, for all the above mentioned, it is a priority to promote, from school education, appropriate practices that help to reduce in some way the impact generated by inadequate waste management in the environment. This project considers that an alternative to promote the proper management of waste is to inform the population and in this way, seek to raise their knowledge and environmental awareness from early ages, and to achieve this, proposes the design of a campaign proposal whose social objective It will be to provide information so that children can know the correct way to separate the waste they generate when they consume their food or when carrying out their daily school activities, and above all, understand that when they perform this practice, they will be participating in the process of recycling and with that to take care of the environment. The Project to be designed will try to correspond with other plans and programs that have been developed previously in the Educational Institution, seeking to promote a committed participation of all those who make up the educational community, so for the design of this project we will have the collaboration of Children, parents, teachers and authorities From the "Ecuador" School Center.