Diseño de modas

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Diseño de indumentaria femenina gestionada en moda lenta con remanentes de la comunidad de Zuleta
(Universidad Técnica de Ambato. Carrera de Diseño de Modas, 2016) Juma Chuquin, Miryam Elizabeth; Escobar Guanoluisa, Taña Elizabeth
The project is focused on the design of clothing based on slow fashion. The Ecuadorian consumer is accustomed to buy products of fast fashion, but today is born a new consumer who seeks to avoid pollution to the environment and also shows interest in knowing where is origin the product that he goes to acquired, for this reason that arises ELiJUMA with the purpose of preserving the intangible cultural heritage of Ecuador, being these the embroidered remnants of the community of Zuleta, as well, for avoid the contamination to the environment. ELiJUMA works with social responsibility and fair trade. In the present project was developed blouses with embroidered remnants of the community of Zuleta in organic cotton textiles, in addition it was elaborated coats with embroidered remnants of the community of Zuleta and cloth of wool of sheep. The products are developed with local artisans, taking advantage of their skills and experience. So also the project contributes to the development of the productive matrix of Ecuador.